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WITNESS TO HAPPINESS
Chứng Nhân Hạnh Phúc - Sơn Kenny
Context:
Kenny Paint is celebrating 12 years of establishment and brand development. To mark this occasion, a corporate video is being created to express gratitude to partners and employees who have collaborated with the brand throughout these years.
Idea:
The video will draw inspiration from the durability of Kenny Paint products and their role in beautifying millions of Vietnamese homes. Kenny Paint has been a witness to family happiness through its quality products, symbolizing the long-lasting happiness of these families. Moreover, the happiness observed is largely due to the diligent contributions of employees and partners in creating products that enhance happiness.
Execution:
The video will follow a storyline that begins with an introduction of the concept and the history of Kenny Paint's formation. This will be followed by the development of the workshop, the company's employee journey, sharing from partners and distributors, and finally, a summary and expression of gratitude for the 12-year journey.
Credit:
Agency: GNS Creative
Client: Kenny Paint
Copywriter: Lý Phạm Anh Thư
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